In 2010 Distinction Hotels underwent a brand overhaul and upgrade of their eight websites for their three properties. The re-brand and website design created a global look and feel for the Distinction brand, while giving each property its own unique identity.
The first step in the Distinction upgrade was a beautiful new brand, that not only epitomises the elegance and style of each property but lends a modern and sophisticated feel to the corporate identity and will be able to grow with them into the future.
Each of the eight websites got the full treatment, including an upgrade of the website software behind the aesthetic improvements. A key consideration for each site was also an intention to be very scalable so that they will grow and develop with the business into the future...