Agroventures | Nationwide Adventure/Adrenalin New Zealand Tourism

Agroventures are well known for their awesome adventures - five different types on one site - some of which are World-firsts. The ingenuity behind their products and the excitement of the activities needed to be captured in one Brand... The services of the creative team at RéserveGroup were requested, and the fun began!

The new look logo with the eye-catching screaming head and bright energetic orange certainly captures the entire range of activities on offer in Rotorua. The design inspired brainstorming on-site at both companies which saw the creation of the grabline - Meet Us on The Edge!

RéserveGroup created Brand Standards for the use of the new logo, designed stationery including a letterhead, with compliments slips and business cards. Templates and brand elements were also designed - for each operator to use in conjunction with their own brand and on marketing collateral, such as on their own DL Brochures - to unify them as part of the Agroventures family.

The new brand was also added to their existing website and fits in with the gritty nature of the design elements already in existence.

Graphic Design and Website Software

5/12/2010

Graphic Design
RéserveGroup's creative team then extended the look and feel from the two websites into
a broad range of print collateral including:

DL Brochures
Letterhead
Business Cards

All the items retain the brand personality for consistent brand messaging and also work for the different media types.

Website Software
Other website software features utilised by Agroventures:

Feature boxes
Multiple Navigation
You-Tube Video Gallery
Image Gallery
Online Forms – DIY Form Builder